8 Effective Ways to Get More Playlist Followers on Spotify
1. Plan Your Campaign & Don’t Stop Plugging.
The best way to earn new followers and listeners is to push your playlists online as much as possible, whilst continuously taking inspiration from what’s trending on social media. Plan how you’ll advertise and plug your playlist in advance and try lots of different ways to win new followers.
The follow-for-follow technique is one way to connect with other curators whilst also checking that your playlist ideas haven’t been used before, but there are plenty more options to attempt.
2. Plan Your Marketing Efforts.
Brian Tracy once stated that “every minute you spend in planning saves 10 minutes in execution.” Take a piece of paper and jot down all of the possible ways (that you know of) to widen your Spotify-playlist audience. Keep them all in one place as a reference, and break each strategy down into smaller chunks of tasks. Stick to one thing until you see/don’t see results, then adjust and optimize.
3. Share Exclusive Content.
To get an unusual response, you got to do something innovative to achieve that. When you decide for a particular idea of a playlist, you must make sure if it has already been shared by anyone or anything similar to it has got its position on the network or not. Your playlist must have a niche to offer rather than doing the repetitive stuff as unique is more likely to get noticed on Spotify, or anywhere else for that matter.
4. Use Sturdy Title.
Titles have an impact to leave on the audience, therefore, choose them wisely. It must depict the mood and genre of your playlist. Avoid the generic titles that don’t say anything about the playlist and listeners get to know it later on. Hence, the titles must represent the content of the music your playlist holds. A descriptive title gets noticed and appreciated at the same time.
5. Be Original.
A good way to get followers for your Spotify playlist is to be as original as you can be. Build your playlist on a specific theme. It can be from anything. Feeling sad while it’s raining outside? Need something to listen to while working out? Need a playlist for a book or novel with a mellow theme to it? The possibilities are endless.
List down possible songs to include in your playlist. Choose one or two songs from the same artist. Having more than two songs from the same artist wouldn’t be appealing to listeners. Setting the mood is also important when it comes to building the playlist. Music can affect a person’s mood so it’s a good thing to put in mind when making a playlist.
6. Have a Good Title and Description.
Titles can have a huge impact on your playlist’s popularity. If the playlist has a generic title, it won’t make an impact and it would just become one of the millions of playlists on Spotify. It must also be connected to your theme. This also applies with the description.
The descriptions can give the listeners what they are going to expect with what kind of songs listed in your playlist. You can be witty, straightforward, or anything. It adds charm and appeals to your music selection.
7. Advertise it to Your Personal Network.
In the same way, social media users increase their followers on Facebook, Instagram and Twitter, aim to get your playlist popular amongst Spotify users.
A quick way to do this is to use simple promotional tools like sponsored posts to reach out to your social media network. Your playlist could also be advertised personally. Contact your local venues, bars, independent shops, and cafés and ask them to shuffle it.
8. Take Advantage of Social Platforms.
If you want a famous Spotify playlist, you need to leverage social networks. Everyone’s spending time on social media, so that’s where you should be, too. Create a professional page with a professional brand name and design. Post relevant content and give value to your target audience. Grow your page’s followers, and begin promoting your Spotify playlists.